What is Fashiongo?
One platform that has revolutionized the wholesale fashion industry by taking it online is FashionGo. Let's explore what Fashiongo is and how it can help your boutique.
As the most trafficked online wholesale showroom in the United States, FashionGo offers boutique buyers instant access to just about all of America's vendors and distributors. From clothing, accessories and jewelry Fashiongo go hosts 24 hour access to thousands of vendors, helping boutique owners connect with suppliers.
The boutique market has proven resilient and today, it still accounts for a substantial $32 billion in annual sales. This resurgence can be largely attributed too advancements in apps, social media sites, and low cost shipping which has provided new opportunities for boutiques to grow. Platforms like FashionGo have been at the forefront of this advancement, offering the resources that enable boutiques to compete effectively against big box stores.
FashionGo is a Game Changer for Boutiques
FashionGo has changed how boutiques source their inventory. Traditionally, boutique owners had to travel to multiple trade shows across the country to discover and purchase new products. Handling tedious pages of PO's orders is a thing of the past. Now all of your purchase history is stored in a site like Fashiongo, offering the ability to review and compare buying trends that inform future purchases. Boutique's can also view and purchase styles in the form of pre orders that haven't even hit the sewing warehouses. This interesting new innovation that can only be created through sites like Fashiongo offers boutique owners to get months ahead of big box stores with designs and trends.
Another significant advantage of FashionGo is its ability to consolidate shipping. When boutique owners use purchase at Event shows they would be shipped individually dozens if not hundreds of purchase orders racking up thousands in shipping fees. FashionGo coordinates these shipments now, sending all the items together in one consolidated package. This service has saved retailers thousands of dollars in shipping costs, making it a highly attractive tool.
More About Pre-Orders and Terms
In addition to offering one of the most vast selections of products, FashionGo provides other essential services that support your boutique growth. One of those services is the ability to place pre orders. This amazing feature allows retailers to secure inventory from manufacturers well ahead of the season start, ensuring that they have the latest trends and styles in stock when customers start shopping. Pre-ordering also helps boutiques manage their cash flow more much better then past forms, as they can plan their purchases in advance, reduce or cancel if needed and maintain strong control over their money. But really I like to think the major advantage is having the ability to review and purchase the latest trends months before big box stores have the opportunity.
It's a Community of Wholesalers and Buyers Working Together
FashionGo is more than just a marketplace; it is a thriving community of thousands of wholesalers. The platform empowers retailers with tools big box stores could only dream of including access to competitive pricing, volume discounts, streamlined shipping options and pre orders. Fashiongo best of best page is one of my favorite tools as it allows you to see what the community is buying the most. These are usually selling items you can count on. Equally important, each vendor page has a best selling items tab so you can utilize the power of the community purchasing to see whats the hottest selling stuff. This de-risks your purchasing in a big way.
FashionGo Live is a great new program rolled out several years ago. By combining trade shows with online sites, FashionGo Live is a portal to view the showcase of new styles by each vendor. Fashiongo Live happens twice a year, or every season, and this is another great tool to look into the window of some of your favorite vendors and supplier and get caught up on what their cooking up.
The Future of Wholesale Commerce
Fashiongo is always coming out with some new features to better help boutiques. This year they rolled out a rewards program. In their words "The Rewards Program on FASHIONGO is designed to give back to loyal customers. Shop and earn points with vendors you love and redeem to save on your next purchase!"
FashionGo is still continuing to revolutionize the way boutiques operate by advancing a more comprehensive, efficient, and user-friendly platform for sourcing products. By offering 24-hour access to thousands of vendors, consolidated shipping, flexible payment terms, and a supportive community, FashionGo is enabling boutique owners to compete effectively in the modern retail landscape. As technology continues to advance, FashionGo is poised to remain at the forefront of the wholesale fashion industry, helping boutiques grow and succeed in an ever-changing markets.